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Why ‘Unlimited’ is Unreal, Unsafe, and Really Unsustainable 💸

Eeman Bulotano
April 19, 2023
Why 'Unlimited' is not really real. Unsafe and unsustainable for SaaS providers.

Is Unlimited Really Unlimited? Find Out!

Are you tired of SaaS providers promising you unlimited resources only to find out there are hidden restrictions and fees? As business owners or end users who rely on SaaS applications, it can be frustrating to discover that ‘unlimited’ is not really unlimited. In this article, we will explore why ‘unlimited’ is not really real and why you should be skeptical of anyone who offers ‘unlimited’ services.

The Reality of ‘Unlimited’

When it comes to SaaS, the term ‘unlimited’ is often used as a marketing strategy to attract new customers. It is a way to show that a SaaS provider is generous and willing to provide its customers with as many resources as they need. However, the reality is that ‘unlimited’ is not really unlimited.
Many SaaS providers that offer ‘unlimited’ resources have fine print in their terms of service that restricts the amount of resources a customer can use. This means that if a customer exceeds the provider’s limit, they may be hit with unexpected fees or find themselves restricted from using the service as they had intended.

The Danger of Overselling

SaaS providers that offer unlimited resources are essentially overselling their products. This can lead to a variety of issues for both the provider and the customer. For the provider, overselling can lead to server downtime, slow performance, and other technical issues. When a provider oversells their product, they are essentially selling more resources than they actually have. This can lead to overloading servers and other technical issues that can negatively impact the user experience. For the customer, overselling can lead to unexpected fees and limitations. Many SaaS providers that offer unlimited resources have terms of service that restrict the number of resources a customer can use. This means that if a customer exceeds the provider’s limit, they may be hit with unexpected fees or find themselves restricted from using the service as they had intended.

The Unsustainability of Unlimited

Offering unlimited resources is not sustainable for SaaS providers in the long run. This is because the cost of providing resources increases as more customers use the service. While offering unlimited resources may be a great way to attract new customers, it is not a viable long-term strategy. SaaS providers that offer unlimited resources often have to resort to cost-cutting measures to maintain profitability. This can lead to reduced quality of service, slower performance, and other issues that can negatively impact the user experience.

A More Long-Term Approach

Instead of offering unlimited resources, SaaS providers should focus on providing customers with the resources they need at a fair price. This means being transparent about pricing and providing customers with the ability to easily scale their usage up or down as needed.

By providing customers with the resources they need at a fair price, SaaS providers can maintain profitability while also providing a high-quality service that meets the needs of their customers.

In conclusion, as business owners or end users of SaaS applications, it is important to be skeptical of anyone who offers ‘unlimited’ services. Offering unlimited resources may seem like a great way to attract and retain customers, but it is not sustainable or safe for SaaS providers in the long run. Instead, SaaS providers should focus on providing customers with the resources they need at a fair price. By doing so, they can maintain profitability while also providing a high-quality service that meets the needs of their customers.

Why 'Unlimited' is Unreal, Unsafe, and Really Unsustainable 💸 1
Eeman Bulotano

Founder and Chief Digital Officer. Full Stack CX Design and Development. Digital Experience Professional. Business Development / Design. Branding. Beat Making.

By: Eeman Bulotano

Founder and Chief Digital Officer. Full Stack CX Design and Development. Digital Experience Professional. Business Development / Design. Branding. Beat Making.

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